AdTrust by BuyTryShare
Editorial perspectives on trust, consumer proof and the future of advertising.
Subscribe to the AdTrust newsletter on LinkedIn.Insights on trust in advertising, proof vs. performance, media credibility, and consumer psychology
The rise of generative AI in advertising Generative artificial intelligence (GenAI) has rapidly evolved from a testing ground to a widely adopted advertising production method. It is no…
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The paradox of streaming and connected TV Video usage has never been so widespread. The global streaming market, valued at $119 billion in 2023, is expected to reach…
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When advertising meets consumer confidence BuyTryShare bridges the gap between two worlds that brands use regularly, but which often remain compartmentalised: advertising (‘outbound’, which goes from the brand…
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As the holiday season fills the air with joy and togetherness, it’s a time to reflect on the values that bring us closer—trust, collaboration, and the spirit of…
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