AdTrust by BuyTryShare
Editorial perspectives on trust, consumer proof and the future of advertising.
Subscribe to the AdTrust newsletter on LinkedIn.Insights on trust in advertising, proof vs. performance, media credibility, and consumer psychology
A widely used KPI… but with strong cultural biases Reminder for those unfamiliar with the term. NPS (Net Promoter Score) is a customer satisfaction indicator used worldwide. It…
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A single negative review can change everything… Sometimes all it takes is one cutting remark. One genuine but devastating comment, heard at the wrong time, in the wrong…
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A media Big Bang under close political scrutiny The Paramount–Skydance merger, approved by the FCC after months of negotiations, marks the birth of an entertainment giant: cinema, TV,…
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At BuyTryShare, we believe it’s time to merge two forces that, until now, have lived in separate worlds: The power of traditional media: television, press, cinema… capable of…
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