AdTrust by BuyTryShare
Editorial perspectives on trust, consumer proof and the future of advertising.
Subscribe to the AdTrust newsletter on LinkedIn.Insights on trust in advertising, proof vs. performance, media credibility, and consumer psychology
In a recent post, we highlighted a major transformation in the marketing strategies of major advertisers, including Unilever. According to its CEO, Fernando Fernandez, marketing must now be…
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Global adoption on the rise Invented in 1994 by Masahiro Hara at Denso Wave to speed up the tracking of car parts, the QR code was initially a…
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The challenge of traditional advertising: capturing attention and generating engagement Media advertising sales houses operate in an environment where the pressure on advertising performance is increasing. Faced with…
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The Super Bowl is a first-rate advertising showcase, offering brands unrivalled exposure to a massive, engaged audience. Similarly, BuyTryShare is revolutionizing the advertising approach by integrating innovative mechanisms…
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